A product waiting list. The simplest way to loyalize customers and not lose them when items are out of stock.
Research on online shops proves that notifying customers when out-of-stock products are available again, turns a percentage between 10 and 15% of the requests into real purchases.
Have you run out of one of your most popular products? Are you waiting for supplies, but you are afraid you are going to lose customers? Give them the possibility to add the out of stock item to a product waiting list and email them as soon as it is back in your e-commerce.
This allows you not to lose customers and is the simplest way to loyalize them without letting them get away. You’ll see your sales and your customers’ satisfaction increase.